Let's continue with the series of events in the 'small' world of ESPs, Responsys just announced they bought Smith-Harmon.Responsys is known to be a global provider of on-demand marketing solutions on email, web, print, mobile, and social media channels.
Founded in 1998 the acquisition will help Responsys "strengthen the company's ability to help marketing organizations with the strategic planning, creative design, and execution of integrated, cross-channel marketing programs."
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