Experian continues it's shopping among European ESPs, the latest: United MailSolutions (former Falk MailSolution), a german ESP, they just bought for an undisclosed sum.
We can probably imagine it will have a great impact on the German market (mainly).
For more information you can read the official press release (Date 01-Oct-09).
It's not the first time Experian buys a "local" ESP to gain shares of the market, they already bought EmailingSolution a couple of years ago to grow CheetahMail to the French and Spanish markets (being back then "only" operating in the USA, England, Ireland and the Netherlands.
Oct 5, 2009
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